Google has broadened its search ad formats to include videos and maps as well as images and price comparison features for specific products. Google explains that the new ad formats have been introduced to offer a more effective means of receiving information from sponsored search results. Susan Wojcicki at the Official Google Blog states: “To …
Follow us on…
Category Archive: PPC
Sep
22
Real Time Search
Interesting announcements recently in the world of real time search? What is that i hear you say? Well, if you are a Twittererererer, then you will know that you can search for terms used in anyone’s Tweets. So for example, if you search for someone famous, it won’t just find them, it will also find …
Sep
16
Google Managing My Adwords?
On Friday SEO Roundtable ran a poll asking Would You Allow Google to Manage Your AdWords Account? And why are we not surprised by the answer, there where an overwhelming majority of the responses stating, “No Way!” . In short, people feel that the Google AdWords representatives who manage accounts in Google cannot do as good as a job …
